Online marketing

What is online marketing?

“Online marketing, also referred to as Internet-marketing, i-marketing, web-marketing or e-Marketing, is the marketing of products or services over the Internet. It ties together creative and technical aspects of the Internet, including: design, development, advertising, and sales.”

 

From Wikipedia, the free online encyclopedia

What we offer...

Cost-effective solutions and experienced personnel at every stage during a project's production.
Periscope website design & icon Need more examples?
If you would like to see more examples of our online marketing services please call us on 08456 446681. We are currently in the production of creating dedicated website for our online marketing services, if you would like to be informed when it goes live please email Periscope.

Ford – Drive, Shine, Steer / Scale New Heights

Online marketing - Ford

Ford Motor Company approached us to produce an online campaign to market their MBA student sponsorship. CV submissions had been steadily falling and they needed new ideas to increase applications. We designed and created an online live chat event enabling students to converse directly with Ford of Europe’s Vice President of HR John Walker and introduce a prize draw for a chance to win VIP Grand Prix tickets.


Online marketing - Ford2

The Drive, Steer, Shine campaign was a huge success with Ford receiving the five times previous years total of CV submissions in just the three weeks that the campaign ran. The following year we ran the campaign again, this time with a with a different theme Scale new Heights (shown above) which was equally successful.

Services included: Concept / Consultation / Website design / Copywriting / Website development / Photographic re-touching

Visit the site: campaign site no longer available.

 

Edexcel – Trident Online

Periscope were commissioned by Edexcel to promote their new online service Trident Online. We proposed a series of films to illustrate how this new service helps each of its target audiences to reach their individual goals and make their jobs easier.

Services included: Directing / Concept / Consultation / Scripting / Storyboarding / Production / Post-production / Production photography

 

BBC Active – Find out About



To promote a new series of teacher resources, called Find out About by BBC Active, we decided to use a stills camera and document a lesson in which a Find out About was being used to teach Maths. After shooting we recorded an interview with the teacher and put them together as this short-form video.
Services included: Directing / Concept / Consultation / Scripting / Storyboarding / Production / Post-production / Photography / Location sourcing

Visit the site: www.whiteboardactive.com.

 

BBC Active – iPoster

Online marketing - BBC Active - Play video2

BBC Active commissioned us to design and create a website to market their new interactive teaching resource iPoster. Features we included on the website are; timed online samples of the iPoster products for teachers to evaluate, short video showing how easy the product is to use, the ability to buy the product direct from the site, and a data gathering form for the client to analyse and use for other marketing campaigns.


Services included: Consultation / Website design / Website development / Brand integration / Online demo integration / Hosting

Visit the site: www.bbcactiveiposter.com

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